Sep. 23, 2024
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One of the biggest hurdles new dropshipping entrepreneurs face is choosing what products to sell. It&#;s a significant business decision with long-term consequences for your brand and website.
A common mistake when picking a dropshipping niche is gravitating toward personal interests. Building an online store based on your passion is great&#;as long your website is a hobby rather than a serious business.
If you want to know how to start dropshipping to generate profit, you&#;ll need to set personal interests aside and select in-demand products like the ones suggested below:
Here are some of the most searched-for dropshipping products across 10 common categories:
Whether you&#;re a one-product dropshipping store or sell a catalog of high-ticket items, use these suggestions as inspiration for your business.
Retail sales for apparel and footwear are valued at $1.7 trillion worldwide. That number is set to increase to almost $2 trillion by . Buying clothes online is now common practice, and dropshippers can take advantage of this practice.
You can break down this dropshipping niche into categories like menswear, women&#;s wear, accessories, or bags. T-shirts are always a popular dropshipping item because you can create your own designs or buy different shirt styles from dropshipping clothing suppliers like AliExpress. You can also sell different clothing and footwear, depending on the season, and work with influencers to help market your products to the best audiences.
The beauty industry&#;including skin care, cosmetics, hair care, fragrances, and personal care&#;is expected to be valued at $758.4 billion by . While conventional products take up most of the market share (85%), consumers are now learning about vegan, organic, natural, and good-for-the-planet cosmetics.
There are two increasingly popular dropshipping products categories in beauty and personal care:
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Searches for kitchen and dining products have seen a steady increase over the past five years. With more people working from home or spending more time at home in general, this category has more room to grow. Recent studies have shown the likelihood of consumers purchasing kitchen tools and gadgets each year is high.
There are some trending products in this category that have stuck with consumers, like portable blenders and electric kettles, which make for winning products.
The global baby care market is projected to grow from $240 billion in to $419 billion by .
Current trends show people are cautious when selecting baby products like food, cosmetics, or safety items. If you&#;re planning to dropship baby products, make sure you build a credible brand that customers trust.
The demand for pet supplies is reaching a seven-year peak, with $150 billion in sales projected for . The pet supply market encompasses many different types of products, like clothing, food bowls, collars, carriers, and treats. The main driver for pet supplies is the wide range of multifunctional and fashionable accessories consumers can choose from.
With pet products, there&#;s also an opportunity for a dropshipping business to earn repeat customers. Pet owners need more products than just a bed or water bowl. If you&#;re thinking about starting a pet products business, consider bundling your products with treats, bowls, toys&#;&#;even apparel.
Spending on home interiors, décor, and furnishings is set to reach $949 billion by . Search interest has been steady through the years, typically peaking in January and July.
Small online retailers have an advantage in selling home interiors because they&#;re high-commodity products. This means nearly everyone needs items like pillowcases&#;they&#;re widely available but no individual buyers want the same one, making them perfect for niche marketing.
Everyone needs to stock their workspace. And while the shift to remote work makes the office products category less immediately attractive than others on this list, there are still opportunities for profitable dropshipping.
A wide range of small, lightweight products make up this $18 billion market, many readily available through different dropshipping suppliers. Think: pens, desk pads, décor, and dry-erase markers.
Back-to-school shoppers usually have a long list of supplies to buy and prefer to do it in as few transactions as possible. Bundling cases with packs of pens, pencils, markers, crayons, erasers, and other supplies could be a great way to increase sales. Some of these great products, like mechanical pencils, use refills, meaning there&#;s a good opportunity for getting repeat purchases and building brand loyalty.
Since people are spending more time at home, people are looking for ways to make their home more comfortable and functional. Whether it&#;s stringing patio lights in the backyard or putting an automatic soap dispenser in the bathroom, people want to upgrade their environment.
Home supplies encompass everything from smart technology, like locks or plugs, to toilet seats and tools like step ladders. The driver for this industry is multifunctional tools that also look good. Many products need set up help or tutorials, so customers will want to see them in action before buying. Consider starting a YouTube channel or a social media presence to show users what they will be able to do with your product.
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accessories have shown a steady five-year trend, peaking in the winter months then maintaining demand throughout the rest of the year. Products like screen protectors and cases are always in demand&#;the market for protective coverings alone is forecast to reach $35 billion by .
Selling accessories makes for great bundling opportunities. For example, selling an all-encompassing broadcasting bundle with tripods, ring lights, green screens, and other equipment could be a great way to pick up customers looking to get all the gear they need in the easiest, fastest way possible.
Plus, while selling products from third-party suppliers could work, using a print-on-demand app to create your own designs could make your products more appealing to customers that value uniqueness.
The global car accessories market is expected to reach $1.9 trillion by . Search interest has been climbing steadily for years.
Buyers of auto accessories will want to be sure your product works. Adding product reviews to your page could be a great way to assure potential buyers of the quality of your product and pick up more sales.
Here are six dropshipping websites and analytics platforms where you can research the best products:
The Find Products feature in AliExpress's business suite. Shows top-performing categories and popular products across the marketplace. Using this research tool, you can browse the best-selling dropshipping products within each category. Or, click one of the categories in the header to see the most popular products for the day.
The Amazon Best Sellers page features products that have the highest number of sales in a specific category. If you want to find trending dropshipping products, you can check what&#;s selling on Amazon and sell similar products in your store. You can also dropship with Amazon directly.
Google Trends is another way to uncover the best products to dropship. It analyzes the popularity of search queries and topics. You can search by country and even compare different queries to each other, so you can find high-demand products for your store.
#tiktokmademebuyit is a feed on TikTok where people share all the cool things they bought on Amazon. Use the app to discover hot products like flying tools, slushie cups, hydro patches, and more. If you&#;re looking for fun, creative, and even comical dropshipping products to sell, browse this hashtag to get some ideas.
While WatchCount.com may look like a website from the early s, it's useful for finding dropshipping product ideas on eBay. WatchCount shows you the most popular items on eBay in real time, tracking how many people add a product to their eBay watch list. Use this tool to uncover popular products on the largest online auction site and source them from a dropshipping supplier.
Social commerce platforms are a goldmine for finding quality product ideas. Most of the images have interesting and new consumer products. Using social signals, you can get an idea of how popular a product will be. Popular sites to browse include Etsy and Pinterest.
Make sure you strongly consider the price point relative to the level of pre-sale service you&#;ll need to provide. Most people feel comfortable placing a $200 order online without talking to someone on the . But what about a $1,500 item they&#;re unfamiliar with? Chances are, most would want to chat directly with a sales representative before making such a large purchase, both to ensure the item is a good fit and to make sure the store is legitimate.
If you plan to sell high-priced items, make sure you&#;re able to offer personalized support. You&#;ll also want to ensure that the margins are rich enough to justify the pre-sale support you&#;ll need to offer. Often, the $50 to $200 price range is the sweet spot to maximize revenue without having to provide extensive pre-sale support.
Some manufacturers will set what's called a minimum advertised price (MAP) for their products and require that all resellers price their products at or above certain levels. This pricing floor prevents the price wars that often break out&#;especially for products that are easily dropshipped&#;&#;and helps ensure that merchants can make a reasonable profit by carrying a manufacturer's products.
If you can find a niche where manufacturers enforce MAP pricing it&#;s a huge benefit, especially if you plan on building a high-value and information-rich site. With prices the same across all competitors, you can compete on the strength of your website and won&#;t have to worry about losing business to less reputable but cheaper competition.
The time to think about how you&#;ll market an online business is before you launch it, not three months in when you realize that customer acquisition is a nightmare. Can you brainstorm a number of ways you could promote your store by, for example, writing articles, giving away products, or reaching out to active online communities that use the products you&#;re selling? If not, you may want to reconsider your plans.
As a general rule of retail, margins on lower-priced accessories are significantly higher than those of high-priced items. While a mobile store may only make a 5% margin on the latest smartphone, it will almost certainly make a 100% or 200% margin on the case that goes with it, not to mention the cost of any digital products.
As customers, we&#;re much more sensitive about the price on a big-ticket item and care less about the price of smaller accessories. To use the previous example, you&#;d likely shop around for the best price for an expensive Apple iPhone. But are you going to call around to find the best price on a $20 to $30 case? Probably not. You&#;ll likely purchase it from the same store where you bought the .
We hope you&#;re convinced by now that investing in an education-rich, high-quality site will pay big dividends. But if the products you sell change every year, maintaining that site is quickly going to turn into a mountain of work. Try to find low-cost products that aren&#;t updated with new models every year&#;like tools or personal care products. That way, the time and money you invest in a superb site will last longer.
In a world where free shipping is often expected, it can be a challenge to sell large, heavy equipment that&#;s expensive to ship. The smaller the items, the easier they are to ship cheaply to your customers.
Picking the right products isn&#;t easy and requires you to consider numerous factors. These guidelines should give you a good idea of the types of dropshipped products that work well. For more on these attributes, please see this extended article on picking a profitable niche market.
Selling a product that&#;s hard to find locally will increase your chances of success, as long as you don&#;t get too specific. Most people needing a garden rake or a sprinkler would simply run down to the local hardware store. But where would you buy a medieval knight&#;s costume or falcon-training equipment? You&#;d probably head to Google and start searching.
Aspiring dropshipping entrepreneurs commonly want to know &#;How can I be sure these niche products will work out?&#; The answer is: You can&#;t. While the dropshipping tips and guidance in this guide will help you make informed decisions, there&#;s no way to know for sure if you&#;ll succeed in a market without diving in.
So do your homework, research, and gather as much information as possible. Then, test out a dropshipping product by listing it in your store. With dropshipping, the risks of selling a new product are low&#;that's what makes it such a versatile business model.
Dropshipping profit margins are typically lower than those in other retail business models, as retailers must pay the suppliers that source, store, and ship customer orders. However, the hands-off nature of dropshipping also means that retailers typically operate with low overhead costs. As a result, successful dropshipping stores that process a high volume of orders can be extremely profitable.
AliExpress is the most popular dropshipping supplier directory. It offers over 100 million products you can source and sell in your dropshipping store.
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